Franchising
Franchising It’s a way of doing business where one company (the franchisor) owns the main idea, brand, or product. Instead of selling directly to customers everywhere, they allow other people (the franchisees) to run the business using their name and system.
The franchisee pays the franchisor for:
Using the brand name
Training
Support
Equipment or recipes (depending on the business)
Examples: McDonald’s and The Body Shop — both allow people to open branches under their brand.
Why people choose franchising:
The brand is already famous
Lower risk than starting a new unknown business
Training and support are provided
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